Seeking a freelance Copywriter who nails crafting fresh, smart, progressive and motivating e-commerce content. (Best in class example: http://uncrate.com/) You’ll primarily be writing about outdoor adventures, products and gear, so experience participating in outdoor adventures is a nice-to-have. However, you must have a history of creating captivating content for a lifestyle brand and a mastery of producing visuals and copy that engages, as you will be responsible for creating product descriptions for the brand’s website, copy for social media posts and editorial content for web.
This Copywriter will oversee all marketing content for outdoor adventure retailer Backcountry, bringing the brand to life in all marketing content produced. You’ll develop editorial content to attract new customers and help them discover new brands/products. Editorial content creation includes: fleshing out story ideas, directing photoshoots, curating imagery and products to feature, editing influencers or writing new copy to be on brand. You will work in partnership with internal and client teams and are responsible for the vision, quality, and consistency of all digital creative work for the Backcountry brand.
Sounds amazing? Shoot your resume/portfolio to hunter@thehuntinglodgenyc.com. Not for you? Share with your network and getting someone working!