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PLACED: Media Director, Communications Planning; $195-250K, NYC

Ready to join an independent, full-service advertising and media agency with a mission to change the way the world feels about advertising?

The convergence of media and creative is accelerating, and clients are looking to this agency more and more for media guidance. This is an opportunity to provide real value to client partners, improve the ad experience for people on the other end of communications and fill a need that is being sorely underserved by incumbents.

The agency’s ability to make ads that people notice and love has translated into exceptional business results for clients across industry verticals. Over the last 3+ years, they have made the investment in building out media planning and buying capabilities. Last year, top line revenue grew over 200%; 80% of new business consolidated their media with the agency, and these were annual retainers, not projects. Now, the next step is to scale this offering; they have a media team who are very good at what they do, and now need a new department leader.

The Media Communications Director will be the strategic architect of campaigns and create a steady heartbeat of what media should be. Media sits at the intersection of ideas and activation, so it will be important that this person has a creative spirit and an analytical mind, someone who can contextualize an idea within the appropriate channels and ultimately ensure that creative execution and media all work in perfect harmony.

The process here is iterative – working hand-in-hand with account teams, creatives, producers and brand strategists to make world-class work happen, whatever it takes. You’ll be involved from idea inception, through to final implementation and beyond. You’ll help the agency in understanding how to take what they make and connect it with people; whether it be teenagers buying cereal, assistants booking private jets for their demanding boss, or middle aged guys buying supplements to help support their aching muscles. You’ll need to be able to bring comms planning alive for the agency, and show how media can be used creatively to give ideas an extra dimension. You’ll need to challenge and inspire the creative teams day in, day out, and encourage them to think differently about how channels can work to enhance what they’re producing. This is a high profile and vital role which sits at the very core of what they’re striving to achieve as an agency.

What you’ll DO:

  • Lead day-to-day comms planning for high-profile, award winning accounts; play a key role in building trusted relationships with clients alongside other co-workers
  • Lead media team to develop, activate, steward and reconcile all media recommendations
  • Partner closely with Account, Strategy and Creative leads to ensure creative ideas make most effective use of an integrated mix of owned, earned and paid channels, and are deployed via innovative, targeted media and tech
  • Partner closely with the clients’ owned channel teams to ensure that the communication idea is adopted and executed seamlessly throughout social, PR, and digital/social/mobile properties
  • Partner closely with media agency partners on key accounts to ensure that ideas are deployed through the proper mix of paid/owned/earned channels
  • Partner with account teams to develop consumer journeys for each campaign or activity
  • Determine the communications tasks for each campaign and write task briefs that guide messaging and execution tailored for each channel
  • Create measurable campaign KPI’s, helping to enhance creative effectiveness and improve sell rate of innovative ideas
  • Read and analyze campaign metrics and leverage insights from data to improve comms effectiveness
  • Responsible for demonstrating an understanding of consumer behaviors within media, and a working knowledge of media relevant to the client’s business including TV, digital, social, experiential, print, OOH, and search
  • Showcase an understanding of digital, social and emerging platforms and technologies, specifically programmatic
  • Lead comms planning in new business pitches

What YOU offer:

  • 15+ years of experience in comms planning and/or media planning roles; expertise in developing digital, social and experiential marketing plans
  • Proven experience leading an account and building strong relationships with senior client leadership; must show record of ability to effectively drive agency agenda of great work
  • Experience managing and mentoring individuals with backgrounds in a variety of skill sets
  • Experience of integrated advertising campaigns across multiple media channels and the ability to demonstrate its impact on the brand
  • Entrepreneurial nature; interest in helping to develop and implement new department process
  • Superior professionalism with strong persuasion skills that allow for selling of ideas and strategies to prospective and existing clients
  • Strong interpersonal, verbal and written skills as well as proven ability to develop well written documents and eloquently present
  • Ambitious, curious, and collaborative personality who is open to helping with any task
  • Hands on experience with technology platforms (Google, DSP, DCM, Social) is beneficial
  • Be nice

Sounds great? Please shoot your resume to [email protected]. Not for you? Share with your network and get someone working!

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PLACED: Project Management Director, NYC; $125-150K

Help craft and tell beautiful stories, achieving the most creative and effective end result for the brand and the agency. Boutique ad agency with lifestyle clientele seeks to add highly passionate Project Management Director who will be the workflow authority for the agency. Someone who has built a career in Project Management, and understands that the agency is a business and you look to manage its workflow & resource deployment while minimizing churn.

What you’ll do:

-Motivate the PM and broader agency team by displaying a high level of respect, accountability and command for timelines, process and resource management across the agency

-Partnering with the CCO, ECD’s, Managing Director, and account management team, utilize a holistic view of the departments to offer guidance and recommendations on staff allocations

-Identify opportunities for workflow enhancement and embark on ways to refresh and share best practices across teams

-Assign and align resource needs with staff availability, strengths and developmental needs to maintain project and staff efficiency across multiple teams

-Participate in SOW creation process with Account Directors

-Monthly monitoring of agency hours to track burn across accounts, partnering with Account Directors to manage

-Assume accountability for the training and mentoring of PM staff, even those outside your brand assignment

-Project Manage key priority clients for the agency, while keeping track of other smaller projects working in tandem with other PM’s and Account Management team

-Integrate with other Senior leaders across departments to further the success of the Agency

The perfect candidate has:

-10+ years of project management experience within the advertising industry across multichannel media projects

-Experience managing and mentoring with a proven track record of hiring and developing staff

-Strong interpersonal skills and ability to lead teams in high-pressure situations

-The ability to think big picture, while not losing sight of the details

-Quality decision making and problem solving

-High level Emotional Intelligence and ability to navigate different personalities

Sounds perfect, right? Shoot your resume to [email protected]. Not for you? Please feel free to pass this opportunity along to a friend.

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PLACED: Senior Researcher, Qual; $85-125K

Creativity. Commitment. Flexibility. Delight.

Collaborative and thoughtful strategic research consultancy working with vibrant companies to make smart business decisions seeks insatiably curious, qualitative Research leads. You’ll use research and design strategy to unearth market opportunities and enhance client’s products, offerings, customer experience, brands and business practices. Consulting on a mix of branding, innovation and customer experience projects, you’ll be part of a thriving practice engaging with clients to drive business decisions for brands in entertainment, technology, healthcare, CPG, government, etc.

What you can expect from US:

  • Tapping into respondents’ creativity and imagination; engaging them as co-creators in the development and positioning of brands
  • Approaching each project with fresh eyes – benefiting from collective experience but never with a cookie cutter; continually evolving, inventing and integrating methods to address specific client challenges
  • Recommendations always rooted in research insights, offering strategic and tactical direction to inform all aspects of marketing, branding, product development and messaging
  • Passion about each project and its successful outcome; most clients partner in a long term relationship and view the agency as a part of their own team

What we hope to find in YOU:

  • 4+ years of experience in qualitative research (1-on-1 interviews, focus groups, ideation sessions, workshop facilitation, UX, etc)
  • Experience moderating live and online focus groups; comfortable adjusting to in-the-moment changes and incorporating team and client feedback
  • Ability to identify objectives, design and conduct research (incl. writing proposals, screeners, DGs), and present findings to industry stakeholders, clients and colleagues
  • Ability to translate insights into a powerful story that can be adapted to different audiences
  • Proven ability to build and foster client relationships with a healthy balance between strategic thinking and scrupulous attention to detail
  • Ability and willingness to travel, including international travel; fluency in another language a bonus. This is a remote role with a co-working office space in SoHo.

Sounds great? Shoot a resume/portfolio to [email protected]. Not for you? Share with your network and get someone working!

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PLACED: Research Director, ~$150K, NYC

Ready to join a new breed of qualitative research company?

Global insight and strategic branding group is seeking to add an inspirational Research Director to their nimble and entrepreneurial team.  These folks believe research should be creative, rigorous, and flexible.

The Research Director will have various responsibilities including client management and drafting proposals, to workshops and creation of documentaries, reporting, new business pitches, invoicing, strategic initiatives, conducting various modes of research (ethnographies, shop-alongs, in-depth interviews, moderation of focus groups, etc.), development of junior staff, operations/P&L.  An important aspect of this role will also be helping to develop and secure new business either through existing or forged relationships.  Present projects touch on myriad categories such as CPG, spirits, technology, retail, hospitality, lifestyle, etc.  Enjoyment is key; please love what you do.

YOU are a talented senior researcher, planner or strategist with an involved, passionate, connected, collaborative spirit. You are smart, ambitious, exciting, a strategic thinker up for the challenge of growth.  You’ll need to be able to win business from and work with some of the most cutting edge clients that are out there. You’ll want to work on some of the most exciting projects in research and brand development with some of the most experienced practitioners. Experienced in tackling strategic, high profile briefs and projects, you’ll be happy working in a creative, informal but intellectually demanding environment.

Further, a forward-thinking qualitative researcher with 10+ years experience (planning, brand consulting and/or research), involved in all stages of the research process, from designing and setting up projects and conducting fieldwork, through to analysis, report writing/storytelling and presenting findings. You must have experience leading projects and being the main client point of contact.  You should relish the idea of working in a small growing team that offers progression through achievement and attitude rather than moving up a static career ladder. You will be fully supported by a well developed project management team, back office support team, film team and a very ambitious group of qualitative researchers and brand consultants who delight in getting on planes to go to places to solve client problems. Please be human, creative and full of energy; resourcefulness, flexibility, individual passions, and confidence mixed with quirkiness are highly valued.

Sounds great?! Shoot your portfolio to [email protected].

Not for you? Please share with your network and get someone working!

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PLACED: Senior Strategist, Integrated/Digital, $90-100K, NYC

Break free from thinking-by-department. Get closer to making. Work with clients striving to recalibrate their business around digital. Agency values, not rules.

This funky, award-winning digital agency brings together product design, brand communications and social content to help businesses thrive. We’re looking for sensational talent in the Strategy space to take on a pivotal role in their growing practice.  These guys are also a little weird, extremely collaborative, and sometimes communicate entirely in gifs with the account, design and technology teams.  We’re now looking for a curious, passionate, jargon-free strategist with 5+ years experience. A kid at heart, you feel free to use your imagination and to make a fool of yourself in front of clients, all in the spirit of fun. This is a unique opportunity to help iterate around off-line gaming silliness that translates to shareable online content.

Here’s what we need in you:

  1. You grew up digital – This isn’t about spending every waking hour on Snap. It’s about showing that you’ve played with a lot of the digital world, that you’ve experimented and learned – sometimes for work, sometimes for the sake of it.
  2. You can tell a story – You understand narrative structure and can shape and reshape our content and work to ensure that is impactful and human. You can also package and present a compelling story.
  3. You grasp the fundamental concepts of the industry – You know how an insight differs from an observation, how a strategy differs from principles and tactics, and how ideas differ from executions. And you can show work that consistently and surprisingly delivers to these concepts.
  4. You can work with fellow digital grown-ups – You’ll be part of an eclectic mix of designers, technologists, strategists, producers and analysts, trying to achieve something new and powerful together.
  5. You love this stuff – Stories of innovation, trends and topics that inspire you both online and offline. We want a person who keeps the team inspired, curious and open-minded. You talk Creator speak, know what makes great content and have active social channels of your own.

The skills you’ll bring: (Few people are experts in all of the areas below; let us know which are your strengths.)

  1. Strategy – You’ll be able to show examples of how you’ve wrestled to understand business problems, to find provocative insights, and to create strategies that have ideas.
  2. Ideas – You’ll have them and help the team have them.
  3. Digital marketing – You’ll be able to turn SEO and web analytics thinking into ideas.
  4. Social media and content – You’ll understand what’s happening online and why; you’ll be able to research it all and create content that sticks.
  5. Communications and experience planning – You’ll know how to orchestrate an idea so that it doesn’t just launch and… then nothing. And you’ll be able to develop people-centric experience plans or customer journeys.

Sounds great?  Shoot your resume/work samples to [email protected]. Not for you?  Share your network and change someone’s life!

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