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PLACED: Group Strategy Director, B2B, $175-225K, NYC

Award-winning business communications agency is seeking a Group Strategy Director for their mid-sized B2B branding shop. This role will manage US and global projects for clients in finance, consulting, technology and healthcare, etc. This person will help guide other junior Strategists in crafting engaging client deliverables. Qualified candidates will be part of an established team with a track record of strong client relationships and streamlined, proven methods and processes in brand strategy disciplines. Candidates should be well versed in areas such as the following, in order of importance:

-Corporate brand architecture analysis and recommendation development

-Brand strategy development including positioning, archetypes, brand essence, etc.

-Messaging strategy, including voice

-Nomenclature strategy

-Naming development

-Brand launch and rollout plans

-Marketing strategy and campaign strategy development

-Content strategy

-Developing creative briefs for advertising and visual identity

-Qualitative research including discussion guide development, conducting in-depth interviews and focus groups

-Quantitative research including questionnaire development, survey programming and analysis

-Ability to lead, train other mid-level and junior strategists

From day one, qualified candidates will be able to lead these types of projects, providing guidance to both team members and clients, using expertise and anecdotes from past experiences on brand strategy projects. For example, regarding brand architecture, you should be able to explain what it means at a corporate and product level, why it’s important, what basic portfolio strategies entail, and know how to go about developing a solution for a corporate client.  In addition, ideal candidates will posses:

-Ability to interface with and be the primary point of contact for C-Suite executives

-Strong writing prowess, including the ability to write articles and thought leadership pieces for publication

-Confidence and poise in speaking and delivering compelling presentations

-Comfort and experience managing various priorities and solving problems proactively

-Collaborative; you are joining a team oriented organization

-A willingness to build a positive, “employer of choice” culture

This role reports to the Managing Director. Prior branding agency experience and business to business experience required.

Sounds great?! Shoot your resume to [email protected].  Not for you? Share with your network and get someone working!

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PLACED: Associate Research Director, Qual, $90-110K, NYC

Boutique strategy and research shop is seeking to add a magical thinker and leader to their nimble team. This is a fast growing shop who thinks research should be fun! The firm specializes in utilizing digital technology and creative qualitative methodology to help clients solve their biggest challenges. Work tends to focus on new product development, communications development, and consumer empathy building. You’ll connect with consumers to understand what they want/need and how they live, to better create products, services or marketing and then turn this insight into powerful strategy.

We are looking for real people who share a passion for problem-solving, interest in understanding people’s motivations and behaviors, and talent for storytelling; creative, interesting and talented people who want to do great and innovative work. The major offering of the agency is the creation, engagement, and mining of bespoke, closed online consumer communities; offline work generally takes the form of 1-on-1 interviews. Your role will involve managing on/offline qualitative research, connecting with clients, overseeing junior talent, pitching new business, and working within an entrepreneurial team to create business-changing insights, crafting beautiful reports and writing like the wind. Current clients include General Mills, Pepsico, UBS, Delta, Coca-Cola, Reebok, Vans, Gap, Kipling, ABInBev, AXA, etc.

Please be human, imaginative, and energized; resourcefulness, flexibility, individual passions, and confidence mixed with quirkiness are highly valued. Previous qualitative research, brand consultancy or ad agency planning work required. Anywhere between 5-7+ years relevant experience; intelligence and cultural awareness a must.

Sounds perfect?  Shoot your resume and a work sample to [email protected].Not for you?  Share with your network and get someone working!

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PLACED: Research Director (Qual), $120-150K, NYC

Ready to join a new breed of qualitative research company?

Global insight and strategic branding group is seeking to add an inspirational Research Director to their nimble and entrepreneurial team.  These folks believe research should be creative, rigorous, and flexible.

The Research Director will have various responsibilities including client management and drafting proposals, to workshops and creation of documentaries, reporting, new business pitches, invoicing, strategic initiatives, conducting various modes of research (ethnographies, shop-alongs, in-depth interviews, moderation of focus groups, etc.), development of junior staff, operations/P&L.  An important aspect of this role will also be helping to develop and secure new business either through existing or forged relationships.  Present projects touch on myriad categories such as CPG, technology, retail, hospitality, lifestyle, etc.  Enjoyment is key; please love what you do.

YOU are a talented senior researcher, planner or strategist with an involved, passionate, connected, collaborative spirit. You are smart, ambitious, exciting, a strategic thinker up for the challenge of growth.  You’ll need to be able to win business from and work with some of the most cutting edge clients that are out there. You’ll want to work on some of the most exciting projects in research and brand development with some of the most experienced practitioners. Experienced in tackling strategic, high profile briefs and projects, you’ll be happy working in a creative, informal but intellectually demanding environment.

Further, a forward-thinking qualitative researcher with 7+ years experience (planning, brand consulting and/or research), involved in all stages of the research process, from designing and setting up projects and conducting fieldwork, through to analysis, report writing/storytelling and presenting findings. You must have experience leading projects and being the main client point of contact.  You should relish the idea of working in a small growing team that offers progression through achievement and attitude rather than moving up a static career ladder.  Please be human, creative and full of energy; resourcefulness, flexibility, individual passions, and confidence mixed with quirkiness are highly valued.

You will be fully supported by a well developed project management team, back office support team, film team and a very ambitious group of qualitative researchers and brand consultants who delight in getting on planes to go to places to solve client problems. Compensation will be competitive based on the skills and experience of the candidate and will include healthcare, 4 weeks vacation as standard, participation in the company bonus scheme and of course invitations to our various outings, shindigs and away days.

If this is you, send us your resume and a presentation showing that you are as smart as f*ck and never boring and why we would be mad not to have you on the team.  Email: [email protected]

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PLACED: Senior Account Planner, $110K, NYC

Are you a creative problem-solver who can think big, is a student of culture and are passionate about ideas? Come join the agency that creates innovative cultural movements for exceptional brands.

Seeking an inquisitive and self-aware Senior Account Planner with the experience and stature to lead accounts/projects independently, yet knows when to ask for help. With initiative and confidence, you can demonstrate a proficiency with myriad research methodologies and are adept at procuring, analyzing and distilling primary & secondary research, through to developing brand strategy recommendations grounded in human insights, guiding project trajectories and realizing the full potential of each client engagement. Collaborative in spirit, you’ll work closely with agency’s Design, Account and Leadership teams to deliver creative excellence, engaging clients and consumers through compelling brand strategy insights. Awash in pop culture and emerging trends, you have an ever-expanding knowledge-base and remain current on key subject matter and industry areas. Agency clients are diverse and require a quick mind and eagerness to understand their categories and businesses. A proven track record of excellence in writing and presenting will put you ahead of the pack.

And please… be collaborative and welcoming; people need to feel they can ask for your help and actively involve you in discussions with clients and amongst the team. You are quick thinking and smart, able to debate complex issues with clients at length and under pressure. To that end, you likely have a natural authority and can clearly and brilliantly express complex ideas simply. However, you need to act in an ‘open’ way, responding openly to client questions, seeking information from other parties and sharing the knowledge you have. Your ‘can do’ spirit is infectious and attractive to both colleagues and clients. Experience working with financial brands is a plus; 5-7 years of agency strategic planning experience required.

Sounds great? Please shoot your resume/portfolio to [email protected]. Not for you? Share with your network and get someone working!

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